Often, when companies cut back and reassess their budgets, one of the first things they do is cut down on customer service services. Indeed, it is cheaper to put a heavier load on a select few representatives than it is to hire more or keep more on staff. That decision could not be more unwise and erroneous — consumers are two times more likely to share a bad customer service experience with family and friends than they are to share a good customer service experience.
Having good customer service representatives is especially important when a company has a product or service that elicits a lot of questions. The more a customer feels that they can trust you and your company, the more likely it is that they will come back. That is only one reason to employ virtual receptionist services.
The unfortunate truth is that studies show it takes an estimated 12 positive customer service experiences to make up for one bad customer service experience. The good news, however, is that it is easy to remedy this situation.
Having a 24 hour answering service and after hours answering guarantees that your customers will never be left alone or ignored — their problems will be taken care of promptly and without any fuss at all.
An estimated 59% of Americans would try a different brand or company for a better customer service experience. The easiest way for this not to happen to you is for you to provide the best customer service, which is very easy as long as you have a consistent and well trained live phone answering service.
When you run a business, you need to put a worthy investment into it if you want to make a return. With a live telephone answering service, you are showing customers how much you care about them and their customer service experience.
Your professional answering service will keep customers, inspire them to recommend you, and heighten the credibility of your product! Don’t drop the ball on this one, and outsource your efforts to a professional provider of virtual receptionist services. You won’t regret it.